Saturday, June 9, 2012

A Matter of Style with Steve Soderberg

Filmmaker Steve Soderberg is known for some of the best 1970s surf films, including A Matter of Stye, Ticket to Ride and Ocean Fever.

I always knew when Steve Soderberg was surfing at my local break -- an old black Toyota pick-up truck with a big American flag taped to the tailgate was in the parking lot. Every time I saw that truck, I would hurry down the stairs in hopes of catching a  glimpse of Steve surfing. It was an extra bonus if I got to surf with him. Steve has such a  rare, smooth style that made you think you were watching a live 70s surf film.  I rarely see Steve or his truck in the beach lot these days. His chronic back pain he has suffered from for years has gotten the best of him and he is no longer able to slide the glide he once did. But I am still hopefully that one day I will spot that truck again in the lot! In the meantime, here is a story I wrote on Steve for Ocean magazine in 2009. It's kind of a long one but it's an interesting and fun tale of one of the coolest and most talented people I know. So sit back, have a cup of coffee, tea, beer or glass of wine -- depending upon the time of day -- and enjoy.

In 1974-75, a young surf filmmaker named Steve Soderberg made the first of seven winter trips to Hawaii’s North Shore. It was an exciting time in surfing as a 19-year-old Shaun Tomson led a South African and Australian contingent of “busting down the door” surfers. This was Tomson’s debut in the mainstream surfing press. That era of surfing is still fresh in Soderberg’s mind.
“These guys were riding big hollow waves like they had never been ridden before. I remember walking out to Off The Wall in October ‘74 and seeing ‘Rubberman’ Larry Bertlemann just thrashing the place on that red single fin and actually increasing his speed out of his cutbacks more than anyone had ever done before.
Tomson at 19 on the North Shore was a real standout. Backside or frontside, he was real loose riding a stock- rounded pintail single fin. Also a sincere and polite person, Shaun was the kind of guy who remembered everyone and was easy to talk to. For a shy guy like myself this made filming more enjoyable. I seemed to get along best with some of the Hawaiians, probably because they were so laid back.Guys like Buttons Kaluhiokalani and Mark Lydell had such a hilarious sense of humor. When they were around it was a lot of fun. Buttons and Mark were so helpful in making any filmmaker’s movie more enjoyable. Intelligent and witty guys, they were refreshing because they took neither pro surfing nor themselves seriously.”
Much of the surfing, personalities and culture Soderberg captured during that time on his 16mm camera became some of the top scenes in his first film, A Matter of Style, which debuted in SoCal beach town theaters in 1976. The film—an epic tale of the last of the long lost soul masters, charging it with the grace and style that made them legends—became a surf film classic. Besides Pipeline, Soderberg filmed classic Malibu, Trestles, Baja, Blacks, and Honalua Bay. Local surfing stars in the film included Chuck Cockle, Ted Ferris, Bolton Colburn, Tim Lynch and Dale Dobson.
Surfer magazine called A Matter of Style “One of the best you’ll see,” while Surfing magazine labeled it “An important all time collector’s movie.”
Soderberg went on to make two other noted films, "Ocean Fever" and "Ticket to Ride." His films depicted surfing during one of its most exhilarating and pristine moments in time, giving a rare, adventurous and humorous look at the sport during its evolution in the 1970s and ‘80s. Soderberg’s must-see films offer a combo of slapstick humor and some really amazing surfing at breaks around the world, including French Polynesia, Fiji, New Zealand, Tonga, Western Samoa, and the Cook Islands, some of which had never been filmed before.

For the filming of "Ocean Fever", Soderberg shot a young Tom Curren, along with the vanguard of California surfers, ripping rare spots in Mexico, including Todos Santos. Soderberg and the boys made five, four-day excursions to Todos for Ocean Fever and Ocean Fever 2. (La Jolla’s Joe Roper is also seen tearing it up at Big Rock in Ocean Fever, while a 14-year-old skateboarding wunderkind Tony Hawk was shot dominating concrete bowls).
“My trips to Mexico included David Barr, Bud Llamas, Joey Buran, Tom Curren, Todd Martin, Jeff Parker and Mike Lambresi,” Soderberg says. “I was really interested in filming some place that had not really been filmed before, and it sounded fun to go to an island off Mexico, especially one so close by. Todos, used by the Navy, is so small that you can walk around the perimeter of the island about 25 minutes and the only inhabitants are a lighthouse keeper and his family. Open ocean swells really hit Todos hard and you can actually see whitewater off the edge of Todos from the mainland nine miles away. Todos was an ideal place to feature surfers. During the El Nino winter of ‘81-82 Todos had the largest waves I had ever seen. Killers had easily 55-foot faces on very makeable walls similar to Waimea. No one on that trip had expected waves that big and the surfers had neither the necessary guns nor the big wave attitude to go along with them. To his credit Jeff Parker had the huevos to paddle out totally alone and catch a massive shoulder so we could get an idea of how gigantic the sets were. There were large waves breaking on every side of the island. When we went to leave the island I had to load all my camera gear and film into a 6-foot dory so this Mexican deckhand could paddle the dingy through the 8-footers on the east side of the island out to the waiting motorboat. My fingers were crossed as I had to swim out through the surf to the boat. Luckily my camera gear made it unscathed."
Soderberg also remembers well the dangerous reefs, sea snakes and abundant sharks he encountered while shooting film in the South Pacific. In Ticket to Ride, Soderberg is seen bailing out as a 10- foot tube engulfed the stalled boat he was in.
“Filming in remote South Pacific coral reefs was interesting. When I say ‘in’ remote coral reefs I mean in them, literally. A lot of times the only way to film was in the water standing on flimsy coral that often gave way and I’d fall two feet deeper, while the edges of the coral would lacerate my legs. Changing angles
could be a life and death decision as camouflaged stone fish were present as well as lion fish, crown-of-thorns star fish, and the not so occasional sea snake.
“At one point, a boat had dropped me off at a reef a few miles out that disappeared when the tide got full. By the time the boat came back to pick me up I was holding my equipment over my head standing in water up to my shoulders. Boats could be very important. One boat had dropped villagers offshore at a low tide dry reef to pick shellfish and hours later at high tide had forgotten to pick them up. By the time they got out to the reef there was nothing left of the nine people. Sharks.”

Soderberg filmed scenes for "Ticket to Ride" in French Polynesia, Fiji, Mainland Mexico, Rarotonga, Hawaii, New Zealand, Maui, Samoa and Tonga—all exotic places he had put in his stamp album when he was 11. The film, starring Ronnie Burns, Johnny Boy Gomes, Byron Wong, Buttons, Mark Lydell and Max Medieros, was released in 1987. The film also features Curren in Rincon and Pipeline, a standout Encinitas/Swami’s surfer named Billy Irwin, and Joe Roper. With that kind of rare footage and all-star line-up Soderberg couldn’t go wrong. The audiences, once again, ate it up.
While people in the beach towns were starved for surfing entertainment (there was no Fuel TV, Fox Sports or big budget surf videos made at the time), it still wasn’t an easy sell.Soderberg still had to pound the pavement and work 24-7 to get theaters booked and people to fill them with.
“As far as surf films as a business (I thought of it more as a lifestyle), the pay was laugh- able, the hours and investment were ridiculous, and the satisfaction of creating something which you loved, and hand delivering it to the audience, tearing the tickets, and running the projector was awesome,” says Soderberg, who, at times, lived on coconuts, peanut butter, and rice while waiting for paychecks. “It was a very personal thing—no fame or fortune— unless you call putting 14 staples in each of 200,000 posters and handing out over a million handbills throughout California and Hawaii glamorous. The more posters and handbills
you handed out, the more people would come to the show.”
Soderberg added that theaters demanded a great deal of money to turn over their auditoriums to surf filmmakers back in those days. Surfing audiences could be a rowdy bunch, so not only did surf filmmakers need liability insurance but they often had to pay an upfront damage deposit. Those were also the days when spoiled surfers did not stay on luxurious boats just off beautiful point breaks in paradise. Everyone was in it for the fun, adventure and pure passion.
“Going on the road showing a film, sleeping on floors at people’s homes or in the theaters themselves, became a way of life, as did packing everything I owned into storage while I was on the road or on surf trips so I wouldn’t be paying rent on top of all the other expenses,” Soderberg recounts. “There was a strong feeling of succeeding at any cost that kept me going to produce and finish and distribute each film. Beginning a new film was like enlisting in the service for the next four years. You were committed to eat, sleep, and live that new film. When people sense your dedication they are impressed and like to be a part of it. So many
people contributed to the projects by offering a place to stay, or handing out flyers, calling to let me know that their secret spot is firing, giving me a funny line to use in the film, or running a projector for me. There are so many people who I am indebted to, especially the people who let me stay at their houses year after year.”

Soderberg, who grew up in Manhattan Beach and Rolling Hills, was first hooked on surf filmmaking after seeing Bud Browne’s “Surf Happy”. Soderberg, who was 13 at the time, had ridden his first wave that same week on a friend’s balsa Velzy-Jacobs board.
“The excitement that surf movies brought was unique to anything I had ever seen,” he says. “It was pure, unadulterated, untainted stoke. From that night onward I knew what I wanted to do in life.”
At 15, Soderberg bought a Kodak Brownie 8 mm camera and started filming surfing off the Manhattan Beach pier. He continued to make home surf movies throughout his teens, concentrating on the local Irons brothers, Donald Takayama and David Nuuhiwa. Soderberg bought his first 16mm in 1972 when he moved to Del Mar with then wife Penny. Soderberg’s friends would have surf movie nights at their homes and would invite all of their friends,who donated a buck or two at the door.
“A lot of people in La Jolla and North County, especially Del Mar, really supported me during the early years,” he says. “Although I was locked into a 40-hour-a-week job (as a mailman) and worked all the overtime I could get to pay for equipment and film, I used every spare minute for filming whenever I could find good waves and excellent surfers.
“When the waves were up and good, I would often run my route as fast as I could and have my wife meet me with the car and my cameragear at lunchtime and race down to La Jolla to film. Afterward I’d race back to the mail truck in Del Mar and drive it back to the Post Office in time to punch out for the day.”
Although Soderberg put passion before profits, he eventually became burned out. As one of the last guys to make non-corporate independent surf films, Soderberg didn’t make another one after the 1987 release of "Ticket to Ride." Hollywood had come out with its own version of surfing and the surf culture with movies like "North Shore," while the 16mm surf film was replaced with video. It was an end of an era for
made-for-theater surf films.
“Back then, it wasn’t just the Quicksilver team on an island in Indonesia,” he says. “The older films showed what was going on in surfing for the next two-to-three years; you’d see the different changes in surfing and you would see it evolving. There were many different moods and styles. Take a film like Going Surfin’ by Bud Browne. It’s hard to watch that film without wanting it to never end. It had surfing over many years—the ‘60s and the ‘70s. With those films you would really get a wide variety of surfers, places and time periods. They were more like an event. The guys who made them were committed. It was serious
stuff. The surfing now is so fantastic, but those days when surf films were like minor epics, are over. They’re not going to come back.”
Soderberg pointed out that surfing is so much bigger than it was back then—the audience has changed; the surfers have changed.
“It has changed so much that it means so many different things to so many people. I was lucky when I first started seeing surfing in the '60s. It evolved and became a lifestyle, and people devoted their lives to it. It’s so crowded now. You almost have to go to primitive areas to get good, uncrowded waves. When we went to Costa Rica (earlier this year) it was full of European girls covered with tattoos, with their surfboards, smoking on the beach. Ten years ago it wasn’t like that. Times have definitely changed.”
There was another reason Soderberg bid farewell to his camera.
“I could have traveled all over the world and made better surf films and made more money but I had a son and he was my main focus,” he says about Dane, now 30. “I’m much more proud of him than any of my surf films.” (Dane was named after famed Hawaiian surfer Dane Kealoha).
Soderberg does, however, hint that he would make another surf film if his body was up for it (after back surgery 15 years ago, he still has chronic back pain).
“I got away from it from it 20 years ago, which is what I needed, but the combo of the longboard renaissance coming back along with shortboarding would be great to film. I never got to film longboarding.”

So what would a modern-day Steve Soderberg surf film look like?
First of all, he says, it would need a theme, which would be the search for the longest, most perfect wave. Naturally, he would have the budget he wanted. He would film in places like Peru and El Salvador. And, the film would include the very best surfers in longboarding and shortboarding.
Music, of course, is another necessary ingredient to making a stellar surf film.
“Music was always the inspiration for me in designing the different moods of a 90 minute surf film,” Soderberg says. “To this day when I hear certain songs I picture surfing or some mood of the ocean. I start filming the perfect surf movie in my mind to go with the music.”
But, today, Soderberg is lucky enough if he can even surf. I see him less and less at the beach these days.
Soderberg, who now lives in Encinitas with his second wife, Sandy (also a surfer), spends a lot of his spare time in his tropical backyard garden, where strings of shell necklaces hug the necks of avocado and palm trees. Soderberg calls his backyard a “work in progress.”
“We’re lucky aren’t we?” he says about living just minutes from the beach.
In 2000, Soderberg was in so much pain that he wasn’t able to walk or do much of anything for about nine months. He thought he’d never surf again.
But, alas, he manages to occasionally saunter down to the Cardiff Campground and rip a few sliders. It’s less painful for Soderberg to walk down the stairs backwards, despite the occasional smart-ass remark.
You wouldn’t know Soderberg has such chronic pain if you’ve been in the lineup with him. What a smooth operator. Much like his surf films did for so many viewers, surfing still keeps the stoke in Soderberg, 62.
“Sometimes when you can hear the waves pounding at night and the skies are clear and the Santa Ana’s solidly predict a sunny crisp early morning, the photographer part of me can be found howling at the moon and not sleeping well as thousands of beautiful waves break on reefs, sand and points throughout the world,” he says. “I know I’ll keep surfing as long as I’m still vertical. In spite of the restrictive pain, there’s something about not knowing if the next wave is going to be your last that makes you give it everything you can. I’ll go down surfing. For me there’s just no alternative.”
The Soderberg Slide

Steve Soderberg and his beautiful wife Sandy


Tuesday, May 29, 2012

Hippy Horses



“Look back at man's struggle for freedom.
Trace our present day's strength to its source,
And you'll find that man's pathway to glory
Is strewn with the bones of a horse”
-- Unknown





Wild Mustangs in Nevada. Photo by Kathy Klossner

There is no greater symbol of freedom than a horse, in particular, a wild one.  Wild horses are the gypsies of the land, roaming without restraint. During my research on these beautiful, magical and powerful creatures, I came across this  fantastic quote  by Louisiana Senator Mary Landrieu (Democrat): “The image of hundreds of wild horses roaming free in the open terrain in the American West is reminiscent of  times past and our country’s trailblazing heritage.”
Today, however, many of these wild horses are running in fear -- in fear of the U.S. Department of Interior’s Bureau of Land Management (BLM), which continues to round up and relocate them. The BLM’s reason is that the nation’s wild horse population is expanding so much that theses Mustangs must be relocated in order to prevent the exhaustion of land resources. These senseless round-ups have caused many Mustang deaths, and  wild horse advocates continue to fight to stop them.
More than half of all Mustangs in North America are found in Nevada.  Since the passage of the Wild Free-Roaming Horse and Burro Act in 1971, the focus of wild horse policies has shifted from ensuring their survival from exploitation to determining how many and where they should remain. Currently, there are more wild horses living in government holding facilities than there are left wild on the range. Besides Nevada, these horses can be found in Arizona, California, Colorado, Idaho, Montana, New Mexico, Oregon, Utah and Wyoming.  Six states have already lost their entire wild horse populations. 
I really didn’t know much about the current state of these wild horses until a good friend of mine Kathy Klossner sent me a personal story about her amazing encounter with a group of wild Mustangs while on a trip in Nevada.

Here is her story about her surreal experience in the Wild West:
I’m still waiting for my 15 minutes of fame Andy Warhol promised each one of us in 1968. Do surreal moments count?  I believe these moments happen when we are least expecting them.  My unexpected surreal moment unveiled itself while on an early morning walk along the Carson River with my dog Boss.
With the sunlight creeping over the eastern foothills casting a soft, warm light along the hiking trail, Boss and I began our journey along the Carson River with its abundance of majestic cottonwood trees.  With no other person on the trail, I allowed Boss to run ahead and get his fill of smells. 
As we continued on the dirt path -- Boss splashing mightily in and out of the river for most of the hike --  I began noticing a lot of horse droppings.  My first thought was that these trails must be popular with equestrian riders, as the east side of the Carson River backs up to open space with a few pockets of home developments. One could ride a horse on these trails for hours without ever crossing any pavement.  As I continued onward, taking in the sweet smell of sage brush and grass, the wild bushes along the trail became thicker and overgrown, making it harder and harder to get through.  As I ducked and pushed the overhead brush and branches aside, I decided the only horse that could make it through this had to be a miniature horse.
About a half hour into the hike we came around a bend in the river and I was startled to see a couple of Mustangs grazing along the river’s edge.  It never occurred to me that the Mustangs would be this close to the airport.  I always thought they would prefer being way out in the boonies, far away from humans and their noisy contraptions.  As I continued to gaze in amazement at these two beautiful brown horses with black manes and tails, my years of training as a professional photographer kicked in and I realized I had not brought my camera along with me to document this.  Just as I let out a curse, I remembered I had my cell phone – with its built-in camera.  I was in luck!
Having been a horse-crazy little girl and a proud owner of two pure bred horses, I began to speak softly to them so they wouldn’t be spooked or startled that we were there. They didn't seem too concerned with me and Boss, which again surprised me.  I knew being this close to wild Mustangs was a  rarity, so I had to take photos of this amazing experience. As I was easing my cell phone out of my purse, I was startled when I heard rustling sounds coming behind us in the trees.  As I turned to see what was causing all the commotion, a brown baby foal with a large white blaze on his nose came sauntering through the bushes towards us.  Right behind the foal was its white colored mare, which I figured for his mother, and seven other horses. I became utterly speechless at this point and my most surreal moment began.
Watching this colorful herd of free-roaming Mustangs walk out of the sunlit trees was like watching angels come out of the clouds.  Boss also had a keen awareness of what was going on and sensing he needed to stay put, my dog sat faithfully and quietly beside me as the Mustangs continued to make a circle around us. 
And then the most astonishing thing of all -- the brown foal boldly walked straight toward us.  In utter astonishment I watched as this tender yet wild little life inch closer and closer until he came so close, I carefully began to raise my hand and put it out for him to smell. I could hardly believe it -- He allowed me to touch him, and as I stroked his soft muzzle he inhaled the scent of my hand, reading me like a book, realizing I was a friend and not a foe. 
When the foal was done having his nose stroked, he retreated back to his mother just a few feet away.  As the foal moved away, a proud mustang, who I figured was the stallion, proceeded to walk closer towards us.  I put my hand out and the stallion allowed me to touch his nose.  Realizing I had been holding my breath the entire time, I began to breathe, taking in the smell of the horses and the dew on the grass.  Boss and I hung out in the circle of Mustangs for another 30 minutes or so not wanting this moment to end. I wanted to take in as much as I could, figuring something like this would never happen again. 
As we turned to leave the mustangs tagged along behind us.  I felt honored to have been allowed into their space and be in their presence for that short surreal moment.
These wild horses are a living symbol of our American heritage and freedom and need to be protected. Standing idle, lives unfinished, these captive Mustangs await uncertain futures as the cost of feeding and maintaining them increasingly burdens our government. I encourage you to learn more about the fate of the Wild Mustangs at: www.wildhorsepreservation.org/news/ ,  www.savingamericasmustangs.org  and  http://thecloudfoundation.org.


Below are some photos Kathy took during her Mustang encounter:







This is the foal Kathy fondly named "Chance."


Kathy's dog Boss hangin' with "Chance."

Kathy having a bonding moment with "Chance."
 *Kathy Klossner is a professional photographer, writer, editor, search engine and Internet marketing specialist, surfer, nature lover, and all around cool gal.  for more information and the latest news on Wild Mustangs and other horse news and tips, please visit Kathy's web Site The Horse Network at http://www.the-horse.org/. You can also check out her awesome pro photo websites: www.WaterDancer.com
www.WaterDancerPhotos.com and www.Surfergirls.com.

Monday, April 30, 2012

Salt Water Sessions for Breast Cancer


A Wave A Day's Sarah Kobach Hughen. Photo by Jay Reilly

I smile every time I see Sarah Kobach Hughen heading down the stairs at my local  surf break with her surfboard under her arm and her beautiful red  hair flowing behind her. The Wisconsin native -- who now lives in Cardiff-by-the-Sea, Calif. with her husband and two young boys --  is not only stoked to surf but she's also armed with a purpose and a mission.
In May 2011 Sarah started "A Wave A Day: The Pink Board Project" in hopes of raising awareness and funds for breast cancer. Every day since then the 34-year-old has ventured out into the sea to catch a wave or two (or sometimes a lot more) --  rain or shine or sick.
"There have been a lot of awesome days that have been sunny with great waves," Sarah says. "I've also surfed in 20 MPH winds and I was the only person out. Sometimes it's  invigorating to be out there when it's like that."
Sarah gets major props for her "surf no-matter-what" mentality.
"There have  been days where I was so sick I had to throw up in a trash can and then paddle out real quick and catch a wave and come in and throw up again," she says. "I've also paddled out with a fever and a sinus infection."

Here's an excerpt from Sarah's blog on April 27:
Yesterday, was one of those days I would had rather not surfed.  Murky water, wind on it, and no swell – not to mention a tight schedule.
My window was at sunset… I suited up without even looking at it… does it really matter? I still had to go!  I ran from the car to up the path way to get my heart rate up a little – and when I got to the top of the stairs, I was taken back.
No one in sight.
Not one surfer.
Not one walker on the beach.
No one watching the sunset.
I know it is most likely circumstantial considering the conditions, but part of me feels like the ocean is really offering me this space and time before the project comes to and end to reflect.
I walked down the steps and stuck my feet in to the sand.  I love walking pass the days doings… I saw tiny baby footsteps, and soon to be washed away sand castles. As I looked out passed the surf the horizon seemed to be covered in whale spouts back lit by the sunset.  Sort of ridiculously beautiful.
I caught a couple poo poo water closeouts and stood  in waist deep water for a while.  Just feeling the current push at me from the North.
4 more days…

Check out more of Sarah's musings on the Wave A  Day blog: http://awaveaday.com/ .

For Sarah, the A Wave A Day project is also about raising awareness for living a healthy lifestyle.
"I really believe cancer is an environmental disease," she says. "When I'm out in the water I always see and  pick up trash floating around. We need to take care of our environment because it does affect our health.
I believe that having a healthy lifestyle and being in the ocean surfing can reduce your risk of diseases like cancer."

As Sarah celebrates her last day of the A Wave A Day project on May 1, she is overwhelmed at the wave of support and awareness she has garnered.
"I did this  project as a challenge. I knew it was going to be hard. It comes down to dedication; I knew I had to go for this 100 percent. I think about the people who are sick with cancer and other diseases who can't choose to wake up and surf everyday.
"One in 8 woman will be diagnosed with breast cancer sometime during their life. This is unacceptable to me," Sarah adds. "My hope is that through research, awareness, and an active lifestyle we can help make this statistic history."

*Sarah will celebrate her 365 days of surfing with friends and family tonight, April 30, for one last fundraiser at Curruth Cellars in Solana Beach, Calif. One hundred percent of all proceeds from the night, along with all the money Sarah has raised over the last year, will go to the Keep A Breast Foundation.

Tonight's even will include:

*Live Music from the Mattson 2 and the Red Fox Tails
*Farm to Table food from Green Truck
*Beer from Stone Brewing Co.
*Wine from Carruth Cellars
*Amazing raffle prizes from Spy Optics, Indigo Dragon Wellness Center, Greenasium Fitness Studio, Dakine, Bing and so more.
Tickets $10
Raffle tickets $5


Here are some photos from A Wave A Day's six-month celebration at Cardiff Reef in late October 2011:
Sarah (left) and Margaret Yao Calvani  from Bing Surfboards

Sarah and one of her groms

Sarah's six-month paddle out. Go girl!

A Wave A Day paddle out at Cardiff Reef October 2011

Sarah and friends, including breast cancer survivor Cindy Gomez Sanchez (far right)

Sarah's A Wave A Day project has collected a ton of supporters, including Margaret Yao Calvani of Bing surfboards


Monday, March 26, 2012

Hippy Hoots & Shakas

Bird's Surf Shed will be the venue for the first ever San Diego Surf Film Festival May 11-13, 2012. Photo by: Shawna Suffriti


For the past five decades, hoots and shakas have echoed throughout theaters in celebration of the art of surf cinema. This gathering of the tribes made its debut in 1953 when Bud Browne introduced Hawaiian Surfing Movie, the first commercial surf film that was shown anywhere. John Severson and Bruce Brown followed suit by creating the standard style of modern surf films, complete with slapstick comedy routines. Add Jim Freeman, Walt Phillips, Greg MacGillivray,Hal Jepsen, Bill Delaney, Greg Weaver, Spyder Wills, and Steve Soderberg (to name a few)and you have a dynamic collection of surf films that have taken us on a saltwater journey around the globe and back.

Today’s surf filmmakers are tenfold. The progression of technology and surfing has made the sport even that more exciting to capture on film. Many of these independent filmmakers, however, have a  difficult time promoting their films and spreading the stoke.
It’s something that La Jolla native, bodysurfer and filmmaker Pierce Kavanagh wants to change. That’s why he, his wife Petra, and friend and artist Ed Lewis came up with the first ever San Diego Surf Film Festival (SDSFF).
The inaugural event, May 11-13, will be held at Bird’s Surf Shed in San Diego, a world famous restored quonset hut filled with an impressive collection of historically significant surfboards and artifacts.  Twelve  feature-length films and 20 short films centered around surfing will be shown during the three-day festival.     The names of the films to be shown will be announced April 14.
The event, which will kick off with a VIP party on May 10, will also feature surf-related art and photography by local artists.  Since San Diego is synonymous with surfing, the City of San Diego will present the San Diego Surf Film Festival with a proclamation on the opening night, Friday, May 11.

The SDSFF will be a platform for independent filmmakers from around the world to showcase their talents.  This will truly be an international event celebrating surf cultures from around the world.
“This festival is all about promoting and congratulating the individuals who create surf cinema simply out of passion,” Pierce Kavanagh says.
“A lot of our friends are independent surf filmmakers and we started to notice that it was becoming harder and harder to make surf films as an independent art form. The motivation of the film festival is to help support the independent filmmaker, give them promotional opportunities, help place them into distribution deals and get the public behind them. Doing this will allow them to get their freedom back and ultimately we will have better films because of it.”

To Kavanagh, San Diego and Bird’s Surf Shed are the perfect venues for the festival. After all, the San Diego surfing community has had a major influence on the history and development of surfing through its unique surfboard designers and remarkable surfers. San Diego may not be the birthplace of surfing, but there is no denying the contributions and innovations that this beautiful city and its ocean loving community have provided to the surfing world. The San Diego surfing timeline consists of such revered names as Bob Simmons, Carl Ekstrom, Larry Gordon, Butch Van Artsdalen, Skip Frye, Mike Diffenderfer, Bob Hansen, Pat Curren, Bill Caster, Steve Pendarvis, Mike Hynson, Dale Dobson, Rusty Preisendorfer, Joe Roper, and Hank Warner, to name a few.
“Intertwine this amazing surf history with 75 miles of diverse coastline, a new crop of creative board designers and an incredibly deep talent pool, and you soon realize San Diego simply lives and breathes everything that is wave riding,” Kavanagh says.

San Diego's famous surf breaks such as Wind 'N Sea, Black's, Scripps and Swami's act as a venue for many surf filmmakers and photographers from around the world. Photo by: David Gray


The main goal of the San Diego Surf Film Festival is to bring the entire global surfing community together on a grassroots level.
“This is the main reason why we are going to put a twist on the competitive film festival concept.  We don’t want this to be a popularity contest, or a way to promote a particular brand so we are actually letting the filmmakers themselves decide on the awards” Kavanagh says.  “Surf Films are one of the most important mediums we have to honor our most beloved pastime and lifestyle. We want this to be a time to come together, enjoy each other’s company and be inspired by the works of art that these artists and filmmakers worked so hard to bring to life.”

Check out http://www.sandiegosurffilmfestival.com/ for more info and tickets!

Shaka!
SDSFF creators, from L to R: Ed Lewis, Petra Kavanagh & Pierce Kavanagh
Photo by: Mark Bromley


Check out the promo video:

San Diego Surf Film Festival Trailer from misfit pictures on Vimeo.

Monday, January 16, 2012

Passing on the Stoke

I wouldn’t quite call Pierce Kavanagh the “Michael Moore” of the surf industry, but the 6’2”  bearded body surfer has created a wave of fervor for the eco-surf documentary Manufacturing Stoke since its debut in the Spring of 2011. The critically acclaimed film about sustainability in the surf industry is more than an in-your-face documentary about why surf manufacturers should clean up their act. This film creates an essential and entertaining dialogue about the current and future state of  the surf industry and its dire impacts on the Earth. In between candid interviews with some top influentials in the green surf movement (such as Bird Huffman, Ned McMahon, Jon Wegener, Ed Lewis, Danny Hess and Clay Peterson), the film is gleamed with superb wave riding cinematography and a  groovy soundtrack. Manufacturing Stoke gives an insightful look at how some pioneers are changing the rhythm of the surf industry through their own visions and eco creations.
Pierce and his wife Petra (co-creator of Manufacturing Stoke) came up with the idea for the film after attending the Cardiff Surf Classic and Rerip Green Fest in 2010 in Cardiff-by-the-Sea, Calif.
“I was walking around the booths and saw a shift in consciousness from people who were switching to more organic components  and an environmental awareness that I had not seen before in the surf industry,” Kavanagh says.  “Through  my research I found individuals  who were manufacturing their own stoke and pushing  away from the mainstream and developing their own products and lifestyle. … Everything has to start from a grassroots level.”
Armed with this new consciousness, the Kavanaghs created Misfit Pictures and shortly after assembled a talented group of filmmakers/surfers to make Manufacturing Stoke.  The independent film, which was made on a shoestring budget coupled with a lot of stoke, is an impressive debut from Misfit Pictures. From using news footage from the astonishing close of Clark Foam in December 2005 due to its use of deadly, toxic materials, to a whimsical view of wave riding from top to bottom, Manufacturing Stoke takes the “Oh shit what have we done?” a step further by exploring and offering  solutions to the growing challenge of enjoying the ocean without destroying it and ourselves.
To quote one of my favorite lines from the film, “There’s nothing more punk rock than being sustainable.”
Manufacturing Stoke, which appeals not only to surfers but ocean lovers alike, should be revered as the pinnacle of the surf industry’s transformation towards a cleaner way of life.
This Dirty Hippy gives Manufacturing Stoke five shakas!

You may even get a glimpse or viewing of Manufacturing Stoke  during the first ever San Diego Surf Film Festival (http://sandiegosurffilmfestival.com/)  May 11-13, 2012 at Bird's Surf Shed. Stay tuned!







Other Links:
http://www.manufacturingstoke.com/
http://www.youtube.com/watch?v=ZHDeWGLnBGA
http://cardiffsurfclassic.com/